Matthew Roszak

In The Press Blog

Our next set of speakers for GamesBeat 2011

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Today we’re revealing the second set of speakers for our third annual GamesBeat 2011 conference. Our slate of speakers will include David Ko, senior vice president of mobile games at Zynga, the world’s largest social game company; Si Shen, chief executive of mobile social platform company PapayaMobile; and Peter Relan, founder of YouWeb, the incubator that has created such social/mobile gaming companies as OpenFeint, CrowdStar, iSwifter and Sibblingz.

This GamesBeat 2011 conference takes place July 12-13 at the Palace Hotel in San Francisco.

We’re delighted to have Zynga at the event because it has disrupted traditional game markets and found new audiences with its social games on Facebook, where it has more than 247 million monthly active users. But in mobile games, the market is wide open and the company needs a good strategy as it expands into mobile.

David Ko will do a fireside chat entitled, “Mobile as the Next Evolution for Social Gaming.” Ko will discuss the incredible opportunities for innovation in mobile social gaming, as well as different business models and their respective challenges in the market. In the online social gaming space, immense growth and adoption on the PC has led to a natural extension into mobile – the largest opportunity for the market.  Social gaming companies are rapidly innovating and developing experiences that leverage the unique attributes of the mobile device to better engage users and reach critical mass. Ko will provide an overview of this evolution.

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