Matthew Roszak

In The Press Blog

Zynga’s social gaming phenomenon, FarmVille, coming to iPhones


Zynga is the biggest success story to come out of the new wave of social game companies, bu it has been curiously absent from one of the hottest new game platforms — the iPhone. That’s changing today with chief executive  Mark Pincus‘ announcement that Zynga is releasing FarmVille for iPhone.

FarmVille is Zynga’s biggest hit, with Pincus reporting that it has more than 70 million monthly active users. The main platform until now has been Facebook, but Pincus said, “With FarmVille on the iPhone, you can farm anytime, anywhere.”

The San Francisco company has released iPhone games before, but none appeared to take off the way Zynga’s products did on Facebook. So this marks Zynga’s return to the platform, and in a big way with its flagship game. It comes as the company is allying with SoftBank for expansion in Japan, and as it eyes an initial public offering. If the new game takes off, it should make Zynga less dependent on Facebook.

One question is whether virtual goods purchases on FarmVille for iPhone will be as lucrative as they have been on Facebook. Pincus said players will be able to buy items that are unique to the iPhone, such as a snow leopard. The game will also take advantage of the iPhone’s push notification feature, so players get alerts when their crops are dying.

Zynga plans to release FarmVille on the iPhone later this month.


15 Responses to “Zynga’s social gaming phenomenon, FarmVille, coming to iPhones”

  1. Mathew Yee says:

    Is there a way to block the facebook games? I have so many friends on my list that use the Facebook games such as Mafia Wars, Fish tank and Farmville. The post are endless. How to do you block these posts? I would like to just view status updates not “I need a cow for my farm and Johnny just got done cleaning his fish bowl”.

  2. Chu Suro says:

    I just found the best place for free online games. I am addicted!

  3. Buddy Farms says:

    Good day, Fantastic site, wherever did you arrive up of the information in this summation? Im glad I observed it though, I will be checking back soon to determine what other posts you have.

  4. Jadwiga Celi says:

    Awesome posts! I appreciate the post so much! xoxo

  5. Benjamin Sanchez says:

    That was great information. You have done a good job communicating your message. Keep up the great job.

  6. Will Handlin says:

    nice blog, reminds me I must get around to adding more content on my own blog, kinda neglected them.

  7. Wayne says:

    hey, found you on yahoo. really like the site. keep up the good work!

  8. FV says:

    I your blog – super work!

  9. Joanne Lebario says:

    OK nice to see- useful blogs are always helpful! Blessings.

  10. Michelle says:

    I have read a few of the articles on your website now, and I really like your style of blogging. I added it to my favorites blog site list and will be checking back soon. Please check out my site as well and let me know what you think.

  11. Bronwyn Muniz says:

    You made great good points there. I did a research on the topic and found most people will agree with your Post.

  12. Shayari says:

    Hey dear can i publish some part of your post on my little blog of university.I have to publish a good pages out there and i really think your post Fits best into it.I will be glad to give you an source link as well.I have two blogs one my own and the other which is my college blog.I will write some part in the university blog.Hope you do not mind.Greetings

  13. Starla Presha says:

    Great to determine you back. And again through an interesting article.

  14. Bertha Boulais says:

    Very good article, a bunch of great information. I am going to point out to my friend and ask them what they think.

  15. Rocco Weible says:

    Being a Newbie, I’m usually looking on-line for posts which could help me. Thank you